Sunday, January 4, 2009
Holiday Season 2008
Phew, That was a doozy! We worked on over 13 fabulous holiday events in the month of December through New Years Eve. For a small, growing company this kept us on our toes but I was proud that the work flow is in such a good place that we balanced the intense work load with perfection for our clients.
There is a sense of dread in the market place, despite the festive season. Many parties slashed their budgets over 50%, some pushed back until after the New Year to save on Holiday-Season rates and a few canceled. The oddest request we got was, “We will pay you the same contracted amount, can you just make it look like we paid less?” Spending right now is considered gauche and frivolous. It will be interesting to see how this spreads throughout the industry as the recession evolves.
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